As a fashion product, perfume is very particular in the design of creative cosmetics packaging. A bright and connotative packaging design allows consumers to remember the product and purchase the product. Figure 5 shows a Poeme fragrance from Lancome, France. It is packaged in small glass bottles. The bottle is pure geometric lines, which perfectly combines the artistic beauty of horizontal lines and vertical lines. This article will introduce you to the cosmetic packaging content.
Studying the meaning of men's cosmetic packaging design can show the humanized characteristics of packaging design. At present, people are in a state of perceptual consumption. The demand for goods has long been limited to whether or not the products have a use value. Products that can accurately express inner feelings and packaging of goods can be concerned by people. Cosmetic packaging design should show people's multiple needs and add human elements. Humanized design needs to show the meaning of human nature.
In terms of physiology, we must study the emotional needs of people. Cosmetic packaging design should reflect practicality and find technical support. In psychology, design products should show humanistic spirit, so that products can nourish people's heart and cause certain consumption. The psychological resonance of the group. Based on the physiological and psychological differences between men and women, gender-differentiated design is particularly important in cosmetic packaging design, and the packaging design of men's cosmetics emphasizes its rigid aesthetic.
The eye-catching cosmetic packaging design is not the occasional flash of the designer's flash, but the superposition of its multiple abilities. The so-called "eye-catching" is nothing more than grasping the real needs of consumers, so as to constantly break through the self and dig deeper. Content, this is the perfect embodiment of the original thinking of the packaging designer.
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Ningbo Wellcome Trading Co., Ltd. , https://www.huike-homecare.com